Why Invest
Flutter is at the center of a major opportunity in the global regulated market, expected to be worth $368bn by 2030. Flutter is perfectly placed to maximize that opportunity.
We are already the world’s #1 sports betting and iGaming operator, the newly regulated US market is expanding rapidly, and there is room for significant growth worldwide.
Our diversified portfolio of local hero brands address the needs of local customers and use their local scale to drive growth. Our market leading customer propositions help grow customer numbers and revenue. This drives operating leverage, enables investment, and helps build competitive advantage. Our brands are already #1 in the US, the UK & Ireland, Italy, and Australia.
A clear and well-executed strategy
The combined power of market-leading brands and the Flutter Edge is the foundation of our strategy. Our strategy is to transform the global sports betting and gaming industry, deliver long-term growth, and create a positive, sustainable future for our sector.
Win in the US
- Sustain FanDuel as the primary sportsbook in North America
- Solidify iGaming leadership in the industry’s fastest-growing segment
- Transform earnings profile through operating leverage
Win internationally
- Consolidate our position in markets where we are already #1
- Grow local hero brands through organic investment and M&A
- Enhance earnings through diversification and efficiencies
Investing in a sustainable approach
We are in business for the long term, so we know we must be sustainable. Our Positive Impact Plan is how we seek to benefit the people and places we touch: our customers, our colleagues, our communities, and the environment. Responsible gaming is a critical part of this, and we are always improving how we enable people to pause, reflect, and make good choices.
Creating value
Flutter offers sustainable revenue growth, strong margins, powerful cashflow generation, and strategic capital allocation. This combination allows us to be an “and” business: we can invest organically, and execute M&A, and deliver capital returns to shareholders. We see a pathway to $21bn of revenue in 2027, with adjusted EBITDA margins growing to 25%, and free cash flow conversion enabling up to $5bn in share repurchases by 2027.1
[1] Flutter’s Investor Day 2024 presentation