Doing more for the cancer causes close to every community
Cancer is rarely someone else's story.
You can see it in the ways colleagues across Flutter are responding:
- A mobile skin cancer clinic touring regional Australia.
- A clinical trial network giving UK blood cancer patients access to new treatments.
- A campaign that has driven 170,000 people to check their prostate cancer risk.
- A race day in Ireland that has raised over €850,000 for cancer research.
Different brands, different countries, different points in the cancer journey, but a shared purpose. Through Do More, our global community strategy, Flutter brands and colleagues are supporting cancer charities close to home, wherever home happens to be.
Advancing research
Some partnerships are helping advance research and new treatments. In Ireland, our sponsorship fee for the Pat Smullen Cancer Trials Ireland Race Day at the Curragh goes directly to the charity that supports cancer clinical trials across the country and helps advance safer, more effective ways to prevent, diagnose and treat cancer. Since 2022, the Race Day has raised over €850,000 for the charity, helping give more patients access to innovative and potentially life-saving treatments. Ipatimup, a Portuguese cause supported by Blip, focuses on cancer research, diagnosis, treatment and quality of life. In the U.S., FanDuel has a long legacy of supporting causes such as the Jordan Spieth Family Foundation, whose mission includes eradicating pediatric cancer.
Catching it earlier
Other partners are focused on helping people take action earlier. Paddy Power’s partnership with Prostate Cancer UK has used the platform of the World Darts Championship to encourage men to understand their risk. The partnership's latest campaign raised more than £1.1 million and helped drive around 170,000 completions of Prostate Cancer UK’s online risk checker.
tombola has taken a similar approach with Eyes Down, Check Up with Breast Cancer Now. With one woman diagnosed with breast cancer every nine minutes, tombola is using the reach of its brand to encourage one million people to regularly check their breasts and raise £1 million for breast cancer research and support.
In the U.S., FanDuel is backing Crucial Catch, a partnership between the NFL and the American Cancer Society that has raised more than $35 million since 2009 to expand access to cancer screenings. FanDuel's support included a donation to the American Cancer Society and a Super Bowl LX sweepstakes, powered by Alltroo and promoted with former NFL quarterback Drew Brees, that rewarded donors with tickets, field passes, and hospitality for the game.
On the other side of the world, Sportsbet is in its third year of partnering with the Australian Skin Cancer Foundation to fund a mobile Skin Check Truck. Around two in three Australians will be diagnosed with some form of skin cancer before the age of 70. By bringing fully equipped mobile clinics and free, professional skin cancer checks directly to towns and remote communities, ASCF and Sportsbet are helping make early detection more accessible. Sportsbet is also using its sporting partnerships to bring the trucks to major events, reaching people in places where they already come together.
Access to treatment
Flutter’s partnership with Cure Leukaemia helps connect blood cancer patients with treatments that might otherwise be out of reach. The charity funds specialist research nurses and clinical trial networks across blood cancer centers, connecting patients of all ages with new and potentially life-saving therapies through clinical trials.
Anna, a patient who was given access to one of these trials was at the end of her options when she was prescribed specific medication, an experimental drug at the time that is now widely used in the U.S. and licensed in parts of Europe. Six months ago, she received the incredible news from her doctors that she had “most probably been cured of leukaemia”. Acknowledging that with cancer there are no certainties, she credits access to the trial with getting through it. “It saved me a round of chemo ahead of a successful bone marrow transplant. Although my recovery from all these interventions was bumpy at first, I don’t think I would have made it if I'd had to endure the additional chemotherapy. I have gone from strength to strength since, and I now lead a normal and very full life.”
In February 2026, Flutter became Cure Leukaemia's first-ever global corporate partner, a three-year, $4 million (£3 million) commitment running through 2028. The partnership is expected to generate $1.3 million a year, funding six major clinical trials and expanding the Trials Acceleration Program from 15 centers to 25. Since the partnership began in 2023, Flutter colleagues have raised more than $2.7 million through headline sponsorship of Cure Leukaemia's Tour 21 and London2Paris cycling events. The global expansion also launches a new Cure Leukaemia Running Club, giving Flutter's 29,000 colleagues across more than 30 countries the chance to fundraise through marathons and community running events worldwide.
Support after diagnosis
In Spain, Fundación Flutter and AECC Ceuta have launched a pioneering oncology nutrition service to improve the physical and emotional wellbeing of people with cancer in Ceuta. Colleagues around the world have also shown up for local causes such as Cancer Fund for Children in Ireland, Young Lives vs Cancer, Isle of Man Breast Cancer Care, and other community-led charities that matter to them.
Different charities. Different countries. Different types of support. But the thread is consistent: local teams listening to what matters, brands using the power of their reach to make a difference, colleagues getting involved, and expert partners delivering support where it is needed most.
